Soft Leadership – Bringing the Staff Along with You

Patrick McKenna
This session equips outdoor educators with practical tools to advocate for their programmes — both with senior leaders and fellow staff. Learn how to communicate impact, build staff buy-in, and turn reluctant chaperones into enthusiastic allies. Because if we want others to believe in outdoor education, we have to sell it like it matters.
About Patrick
I’ve spent over 20 years working in outdoor and experiential education across Asia, and I still get a kick out of every muddy boot, misty mountain, and moment of discovery. I believe adventure is one of the most powerful tools for learning — not just for students, but for educators too. Whether I’m leading a jungle expedition, designing a service learning programme, or throwing myself into the next challenge, I bring energy, humour, and a genuine love for helping young people grow through experience. For me, the outdoors isn’t just a backdrop — it’s where the magic happens.







